Netafim Israel
Company Representative - Rani Yaffe
The integration of cover crops in agricultural fields can influence soil water balance, making continuous monitoring and precise measurement of soil and plant parameters essential.
Netafim will implement an advanced monitoring system to track soil moisture, water usage, and irrigation pressures in real-time. This system includes the installation of tensiometers and volumetric moisture sensors, with data transmission and analysis conducted via the GrowSphere app, enabling graphical visualization and informed decision-making. Close collaboration with all project stakeholders ensures the optimal use of monitoring and irrigation tools, contributing to the development of a sustainable cotton cultivation protocol. This initiative prioritizes continuous monitoring and precision irrigation, balancing farmer needs with environmental and community benefits.
Rani Yifa brings extensive experience in agriculture across valley and mountainous regions, with a specialization in field crops. In his role, he bridges the company’s objectives with the development plans and agronomic activities of professionals from Australia to Turkey. His expertise includes developing irrigation solutions for arid regions and challenging soils, optimizing water and fertilizer use, implementing digital irrigation management systems, and addressing climate change challenges in orchards.
Contact information:
Email: ran.yifa@netafim.orbia.com
Phone: 052-3219225
About Netafim:
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Founded in 1965 in the Negev, Israel.
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The world's leading irrigation company.
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Specializes in precision irrigation and smart agriculture solutions.
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Promotes sustainable agriculture and resource conservation.

Eitan Avivi with Netafim representatives on a tour of Gadash HaZorea's hydroponic greenhouses. January 2024

Meeting in Gadash Mizra with Rani (Netafim) and Eyal Ben-Shimchon (Adamah Haya). January 2024
